Can shifting social norms help mitigate climate change? Sure! Research shows the key to pressuring politicians to act is to change the public’s collective pattern of behavior – via peer pressure.

Corn shows drought Texas on Aug. 20, 2013

Using changes in social norms to create political pressure A dry bed in California. Climate change is the result of many human activities, from carbon emissions to deforestation, and it will take multiple and varied interventions to mitigate it, including legislation, regulation, and market-based solutions implemented at local, national, and global levels. Demand-side factors, such…

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Zoe is the world’s first named heatwave.

City Heatwave

In a spectacular sign of the times, Spain, this week, hit temperatures above 100 degrees Fahrenheit in a heatwave that became the first named heatwave of a new pilot program for naming and ranking heat waves

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