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Hot Wheels introduces new color variations only available at your local Kroger store.

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An exciting aspect of the Hot Wheels collecting hobby is the variation. Different parts of any specific edition may vary, but when the graphics theme remains the same and only the colors change, you’re looking at a color variation.

The Hot Wheels design team had fun with four of their 2023 Mainline editions, placing them in specially packed cases for the Kroger Family of Stores. The four releases below are planned to appear at the time of the Collector Edition Jaguar Lightweight E-Type mail-in promotion.

Kroger exclusive color variations include:

  • 1970 Pontiac® Firebird™ – Enamel orange (HW Modified)
  • ’87 Ford Sierra Cosworth – Yellow Moderna (HW: The ’80s)
  • Corvette® Grand Sport Roadster – Red (HW Roadsters)
  • Nissan Patrol Custom – Enamel satin white (HW J-Imports)

During the promotion period for the Collector Edition Jaguar Lightweight E-Type, the color variations count towards the $20 you need to spend on Hot Wheels to acquire the collectible cat. Visiting a Kroger Family of stores location provides you with more opportunities to broaden the spectrum of your collection.

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