
On Saturday, November 16, one of the ten finalists in the 2024 Hot Wheels™ Legends Tour will be declared the winner and have their car turned into a 1:64-scale Hot Wheels die-cast vehicle.
Hasbro has announced an expansion of its longstanding relationship with Marvel. Hasbro and Marvel will collaborate to create collectible products and sets for the popular trading card game, Magic: The Gathering. The first set based on Marvel’s beloved characters and stories will be released worldwide in 2025, with more exciting sets to follow for fans…
Celebrating its 100th anniversary, Hasbro will be returning to Brand Licensing Europe (October 4-6, 2023) this year. They have exciting announcements and new licensing partners in store. From entertainment featuring A-list guest stars to fashion, innovative toys, and more, Hasbro offers something for every fan.
“Mattel is excited to introduce Pictionary Vs. AI, bringing technological advancement to create new and exciting challenges to fans who love the classic game,” said Sven Gerjets, Executive Vice President and Chief Technology Officer, Mattel. “At Mattel, we create innovative products and experiences that inspire, entertain, and develop children through play. There are many play…