Mattel has a long history of creating toys that spark imagination, creativity, and playfulness in children of all ages. Check out articles that explore Mattel’s history, its current products, its impact on the toy industry, the cultural significance of Mattel toys, and how they have influenced generations of children.
Mattel announced the upcoming launch of Barbie DreamHouse Tycoon on Roblox, the global immersive platform, on October 6. The game allows players to build their own DreamHouse, explore different careers, and showcase their fashion sense.
The Modified ‘69 Ford Mustang from the new Elite 64 series is being introduced, available exclusively on Mattel Creations starting September 5, 2023. A classic muscle car, a ’69 Ford Mustang, was upgraded with modern technology, including a Ford Twin Turbo Coyote motor, widened body and suspension, and modified aerodynamics.
Mattel Adventure Park is an Arizona entertainment destination that showcases Mattel’s portfolio of brands. The park is open 365 days a year and is located just south of State Farm Stadium in Glendale at VAI Resort.
Hot Wheels is set to release an electrifying new Premium line of 1:43 scale die-cast vehicles in June. These collectibles are larger and more detailed than the 1:64 models and have seen high demand from Hot Wheels collectors, car enthusiasts, and auto-makers alike.
The very first Holiday Barbie doll debuted in 1988, styled with big blonde ‘80s hair and wearing layer upon voluminous layer of red tulle. A lot has changed since then, but the Holiday Barbie doll remains a sought-after keepsake gift.
Fans can request to book Ken’s bedroom in the Malibu DreamHouse for two one-night stays for up to two guests each on July 21 and July 22, 2023. All stays are free of charge.
Mattel graphic designer, Steve “Van” Vandervate, then worked on the details that make this release stand out. The model has an opening rear hood and a removable surfboard, making it perfect for the beach!
Mattel has announced a new collection of dolls inspired by the upcoming film, Barbie™. The dolls showcase the signature styles of Barbie, Ken, and new characters as they journey through Barbie Land and beyond.
The series, announced earlier this year as part of Mattel’s Barney franchise relaunch, will aptly be titled “Barney’s World” and will revamp the iconic character for modern audiences.
The Barbie doll with Down syndrome is the latest addition to Mattel’s diverse and inclusive doll line. Barbie is the most inclusive doll line on the market, with over 175 looks offering a variety of eye colors, hair colors and textures, body types, disabilities, and fashions to tell more stories.
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